Pura Vida!

Believe it or not, I find so many amazing jewelry designers and sites in the back pages of gossip and fashion magazines. Whether it shows the reader where to get the look for less or explains in detail the accessories of the stars, these pages are amazing gateways into the world of jewelry and fashion accessories. 

A perfect example of this are Pura Vida bracelets. I love jewelry that represents something more than just a trend (as you know, I have my Triple B collection) and Pura Vida is no different. These simple bracelets are made from some string, wax, and a small metal charm, and provide jobs for people in Costa Rica. The sales (starting at a reasonable $5.00 per bracelet) go to a great cause. In addition, the company actually has a collection called the Charity Collection, in which each piece represents a specific illness.  Bracelets range from $5.00-$43.00 for the multi-packs.

I first saw the company advertised in a magazine, but not even a week later I saw a tweet from J.Woww (Jenni Farley of Jersey Shore) talking about these handmade bracelets from Costa Rica. Now, about six months later, I have heard of these bracelets on multiple occasions and it has become apparent how influential social media is on a small business.  

The neon colors of these bracelets pop, and some of the color combinations are so unique and beautiful that I want them all. I love the pieces from the platinum collection that have silver balls strung along, and also the solid neon bracelets. This site has also expanded into selling iphone cases, key chains, hair ties, and anklets. Check it out!

XO

Here is the link:

Pura Vida